product design

research

strategy

startups

saas

ai ux patterns

Blood report redesign

Turning a post-pivot mess into a scalable reporting system

B2B2C Longevity platform

Led end-to-end design of personalised longevity platform

Automated feedback loop system

Feedback loop system

Designed feedback system for continuous improvement

AI + proprietary science engine health plans

Saving practitioners' time and driving patient engagement

Automated feedback loop system

My expertise

product design

ai ux patterns

0 → 1 delivery

user research

product strategy

opportunity mapping

roadmapping

data visualization

branding

design systems

prototyping

information architecture

Words from my colleagues & clients

"Vita kick-started her UX career in our intense internship program at Aleph, where teams competed solving actual product design problems guided by our senior leaders. The solutions she came up with were a level above others: informed by deep understanding from obsessive research and elegant in their brutal simplicity. When introduced to The NU, her first "outsider perspective" presentation to the founders and investors outperformed the incumbent agency and their domain-specialist senior UX architect, effectively terminating their retainer. Strongly recommended."
Matej Pangerc
Vice President, Product Management @ Aleph
"Vita kick-started her UX career in our intense internship program at Aleph, where teams competed solving actual product design problems guided by our senior leaders. The solutions she came up with were a level above others: informed by deep understanding from obsessive research and elegant in their brutal simplicity. When introduced to The NU, her first "outsider perspective" presentation to the founders and investors outperformed the incumbent agency and their domain-specialist senior UX architect, effectively terminating their retainer. Strongly recommended."
Matej Pangerc
Vice President, Product Management @ Aleph
"Vita kick-started her UX career in our intense internship program at Aleph, where teams competed solving actual product design problems guided by our senior leaders. The solutions she came up with were a level above others: informed by deep understanding from obsessive research and elegant in their brutal simplicity. When introduced to The NU, her first "outsider perspective" presentation to the founders and investors outperformed the incumbent agency and their domain-specialist senior UX architect, effectively terminating their retainer. Strongly recommended."
Matej Pangerc
Vice President, Product Management @ Aleph
"I’ve had the pleasure of working with Vita for over three years and it’s been great to see her growth during this time. Vita is always eager to learn new skills, and I’ve really appreciated the times we’ve collaborated successfully on a wide range of projects."
Metta Pratt
Head of Science content @ The NU
"I’ve had the pleasure of working with Vita for over three years and it’s been great to see her growth during this time. Vita is always eager to learn new skills, and I’ve really appreciated the times we’ve collaborated successfully on a wide range of projects."
Metta Pratt
Head of Science content @ The NU
"I’ve had the pleasure of working with Vita for over three years and it’s been great to see her growth during this time. Vita is always eager to learn new skills, and I’ve really appreciated the times we’ve collaborated successfully on a wide range of projects."
Metta Pratt
Head of Science content @ The NU
"Vita is proactive, curious, and deeply thoughtful in her approach to design. Her work is grounded in extensive research and a strong understanding of user needs. A natural strategic thinker and problem solver, she articulates her ideas with clarity and insight. Unafraid of challenges and highly self-driven, she consistently delivers work of the highest standard and would be an asset to any team."
Francesca Sidky
Senior visual designer @ The NU
"Vita is proactive, curious, and deeply thoughtful in her approach to design. Her work is grounded in extensive research and a strong understanding of user needs. A natural strategic thinker and problem solver, she articulates her ideas with clarity and insight. Unafraid of challenges and highly self-driven, she consistently delivers work of the highest standard and would be an asset to any team."
Francesca Sidky
Senior visual designer @ The NU
"Vita is proactive, curious, and deeply thoughtful in her approach to design. Her work is grounded in extensive research and a strong understanding of user needs. A natural strategic thinker and problem solver, she articulates her ideas with clarity and insight. Unafraid of challenges and highly self-driven, she consistently delivers work of the highest standard and would be an asset to any team."
Francesca Sidky
Senior visual designer @ The NU

Let’s chat →

Home

About

Currently based in Slovenia

Let’s chat →

Home

About

Currently based in Slovenia

Let’s chat →

Home

About

Currently based in Slovenia